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Selling
Your House
Have an Internet Strategy:
Most buyers search the Internet and buy a home within 12 miles of
their existing one - so use the Internet tools available in your
area to see what the supply of homes for sale in your area looks
like online. Also, if you are working with a realtor, don't choose
to list with the one who suggests the highest listing price.
Instead, select a listing agent who can back up his or her proposal
with the most facts, market research and experience. When setting
the listing price for your house, use round numbers, in increments
of $5,000. Most buyers use the Internet to search for a home. When
searching by price, they typically search in increments of $5,000.
So, listing at a price of $250,000 will turn up in more searches
that listing at $249,900.
Make a Great First Impression:
Real estate pros often talk about “curb appeal.” Homes with it sell
more quickly and those without it can languish on the market longer,
further eroding the price buyers are willing to pay. Realtors often
comment on the number of homes put on the market with little or
nothing done to improve their curb appeal. One real estate pro put
it this way: “Most buyers know the house is 'the one' when they see
it the very first time; if they make a connection on the first
showing, it's sold.” For this reason, doing what it takes to get
your house in selling-shape is the second most important factor
(after setting the correct price) if you want to get close to your
asking price or sell as quickly as possible.
Some things you can do to increase your home's curb appeal and help
it "show" better that don't take a lot of money include:
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Sprucing up the yard: Sweep the walk, mow the
lawn, prune the shrubs, and clean up debris.
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Cleaning: windows, floors, carpets, kitchen,
appliances, bathrooms, and even windows.
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Painting: front door, walls leading to
entranceways, ceiling stains, cracked or chipping areas.
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Fixing or repairing: broken doorbell, leaky
faucets, broken floor or counter tiles, door that don't close
properly, and broken deck railings.
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Organizing: all rooms, closets, and even the
basement.
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Setting the
Stage: Remove pets and litter box, light scented candles, play
background music, rearrange and remove excess furniture.
The industry term for doing this is “staging a house” and, as you
can imagine, it goes far beyond decorating and cleaning. But doing
this can result in selling your home faster and getting a higher
price, according to professionals who offer these services. If you
don't have the time or would prefer to have someone trained and
objective do this for you (after all, they will tell you to lose the
bright orange paint in the kitchen!), ask your realtor to refer you
to a professional home stager. Some realtors have earned the
Accredited Staging Professional (ASP) designation and can do this
for you. You can also learn more and locate a professional home
stager at
www.stagedhomes.com.
Get a
Pre-Sale Inspection:
Sellers are strongly advised to consider getting a pre-sale home
inspection, especially if their home is older or in need of repairs.
They can either use a clean home inspection report as a selling
advantage or take care of the repairs listed on the inspection
report. Of course, it's advised that you make the repairs before
listing the home if possible, especially if they involve things that
can be messy and unsightly, such as replacing the roof or removing
an old fuel oil tank. But if you can't make the repairs, you can use
the report to make estimates available to show potential buyers
about the cost of repairs.
Be Flexible:
In this market, buyers will expect to pay less than the asking
price. They will be armed with the original list prices and final
sales prices of comparable homes and will know the price reductions
other sellers are accepting. Many buyers may make a low-ball offer
to see what your reaction is. Remember this: Emotion is the enemy of
flexibility, so keep emotions out of it. Your objective is to sell
the house and, if a buyer is truly interested and able to buy your
house, then there is a price they may be willing to pay and you may
be satisfied to get. Don't simply reject their first offer. Instead,
make a reasonable counteroffer and send the message that you want to
work with them to close the gap between their offer and the price
you need to get for the house. Also, ask the prospective buyer or
his or her realtor what information was used to determine the price
offered for your house and why they want to buy your house. For
example, say the buyer's respond that the offer was based on
comparable price per square footage for two other listings. If your
house includes upgrades and a finished basement that the other
listings do not have, include with your counteroffer an explanation
of the cost of your upgrades and the additional value per square
foot.
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Thanks any
thoughts on improving go for it & ask Roy. |
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